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Google teases Apple over headphone jack

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Google denounced a new phone on Tuesday — and took a integrate digs during arch opposition Apple.

At a press eventuality in San Francisco, Google (GOOGL, Tech30) announced a Pixel, a phone that is billed as a initial ever done by Google “inside and out.”

Google touted a device’s higher camera, a built-in AI-powered personal assistant, total print storage and a underline now absent from Apple’s (AAPL, Tech30) newest phones: a 3.5mm headphone jack.

A promo video aired during a eventuality includes a line: “3.5mm headphone jack satisfyingly not new.” The song personification in a credentials stops and a voice coughs for a second before a video continues.

google iphone 7 diss

The impulse was a clear, if lighthearted, poke during Apple, that lighted an Internet firestorm final month for nixing a headphone jack from a iPhone 7. The reason cited by an Apple exec during a time: “courage.”

Related: Google’s large phone event: Everything we need to know

Rick Osterloh, Google’s tip hardware exec, also took a puncture during Apple progressing in a eventuality by observant that a Pixel phones have “no unsightly camera bump.” Recent iPhone models have been criticized for carrying a camera lens that juts out.

While Google’s execs did not discuss Apple by name, a phone plan is clearly modeled off of Apple’s success in conceptualizing a possess hardware.

Five years ago today, Apple demonstrated a new personal partner called Siri to make a iPhone some-more useful and competitive. Five years later, Google denounced new phones to make a personal partner — expected a destiny of Google — some-more useful and competitive.

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