Will UK Supermarkets Bring In ‘Personalised Pricing’ Soon?
But when HuffPost UK asked the British Retail Consortium, which represents multiple UK supermarkets, whether this is likely, its director of food and sustainability, Andrew Opie, said: “Supermarkets do not use, and have no plan to use, dynamic or surge pricing in their stores.”
Article source: https://www.huffingtonpost.co.uk/entry/personalised-pricing-uk-supermarkets_uk_69f31ea9e4b084a938d857f5